Not sure which home improvement brands to trust? Look no further!

Posted by: Cathy Eng in Community Involvement, News, Tips

When making improvements to your home, it can be easy to get overwhelmed by the sheer number of manufacturers and products. Knowing which brand to trust can be difficult, especially when you’re not familiar with many of them.

To help, BUILDER Brand just released its 2020 Build Brand Use Study. Conducted by The Farnsworth Group, the annual survey gauges the attitudes of nearly 1,000 builders, developers and contractors all over the U.S. (both public and private).

From vinyl siding to light fixtures, the report covers nearly every corner of home improvement in more than 50 categories. Brands are included based mainly on familiarity, frequency of use and quality. Respondents also factored in performance, price, availability, warranty, green/sustainability and brand reputation.

While many brands continue to dominate (e.g. Trex is the decided choice in decking), other lesser known brands pop up in the survey as well, thanks to respondents who voiced their willingness to try new products and brands. This helps to provide well-rounded survey results.

Whether you are upgrading your home to sell, investing in a house to flip, or renovating your forever home, it’s important to choose high quality, trusted brands. Here are just some of the results from the survey, which may help you to narrow down product selections in your home improvement project!


Brand Familiarity: American Standard

Used in the Past 2 Years: Kohler / Moen

Used the Most: Moen

Highest Quality: Kohler


Brand Familiarity: KraftMaid

Used in the Past 2 Years: KraftMaid

Used the Most: KraftMaid

Highest Quality: Crown Point Cabinetry



Brand Familiarity: Shaw

Used in the Past 2 Years: Shaw

Used the Most: Shaw

Highest Quality: Mohawk


Ceramic Tile              

Brand Familiarity: Dal-Tile

Used in the Past 2 Years: Dal-Tile

Used the Most: Dal-Tile

Highest Quality: Porcelanosa


Entry Doors               

Brand Familiarity: JELD-WEN

Used in the Past 2 Years: Therma-Tru

Used the Most: Therma-Tru

Highest Quality: Therma-Tru


Kitchen Appliances    

Brand Familiarity: Bosch

Used in the Past 2 Years: Whirlpool

Used the Most: GE Appliances

Highest Quality: Wolf Appliance


Laundry Appliances   

Brand Familiarity: Bosch

Used in the Past 2 Years: GE Appliances

Used the Most: Whirlpool

Highest Quality: Bosch



Brand Familiarity: Halo

Used in the Past 2 Years: Halo

Used the Most: Halo

Highest Quality: Kichler



Brand Familiarity: Sherwin-Williams

Used in the Past 2 Years: Sherwin-Williams

Used the Most: Sherwin-Williams

Highest Quality: Sherwin-Williams


Laminate/Quartz/Solid Surfaces

Brand Familiarity: Corian (DuPont)

Used in the Past 2 Years: Corian (DuPont)

Used the Most: Silestone

Highest Quality: Cambria


Check out more results and download the full study here: https://www.builderonline.com/products/2020-builder-brand-use-study-results_o


Happy home improvement!


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